Southern Delights- a new collection by Anderson Designs!

Aug 08, 2013

There has been a lot of interest in Southern culture lately—everything from food to music to lifestyle. Several Southern cities have been designated as top U.S. cities to live in this year (music city is at the top of that list)! Since The Anderson Design Group firm is located in Nashville, Tennessee, coming up with lots of great material came naturally to them! The result is a new line of art that Southerners love because it reflects who they are. People from other places fall in love with the simplicity, comfort, nostalgia and whimsical qualities associated with southern lifestyle reflected in this series. 




 The Anderson Design Group has also added over a dozen NEW National Parks designs to their Art & Soul of America series. They plan to create several more park designs over the next few months, and they are open to requests from folks who have a favorite outdoor destination that they would like to see depicted in their classic style.




 The Anderson Design Group  is currently working on a new series of designs for men! Often, we have customers tell us that they are having trouble buying a gift for Dad, a husband, brother or friend who is a dude. Anderson Design understands that guys like to decorate with art, but they LOVE art that doesn’t look like it was picked out by a girl! Men crave art that celebrates the things they care about,  so this manly new line of images will focus on sports, dogs, beer, cars, planes, trains, fishing, hunting, outdoor adventure, man caves, etc. This new line of designs should be ready to unveil in November or December so keep checking our website to see if the images have arrived! 


Posted by: syrenam

Staff in the spotlight- Week 2!

Aug 05, 2013


This is the second installment of our "Staff in the Spotlight" series so you can get to know all of us!  

 To learn more about our Licensing Director, Matt Appelman, check out his uncensored answers to our questionnaire below.  


Staff Spotlight Questionnaire 



Name:  Matt “the closer” Appelman 



Title at ALI:  Licensing Guru (a.k.a. Licensing Director)  



What does your job require you to do?  I discover great artwork and expose it to the world, ultimately developing a brand.  



What is your favorite type of art? Dean Russo  



What is your favorite trade show to attend? (Or what trade show would you like to attend)? Surtex.  



What ALI artists do you think are artists to watch (choose 4)? Dean Russo, Anderson Design, Dan Monteavaro, Moises Levy  



Where did you grow up?  Vermont 



What is your family like? My boss and the H.R. director!  



What do you do in your free time? Garden, hike, and spend time with my family.  



What is your favorite TV show? Arrested Development 



What is your favorite band? DAFT PUNK 



What is your favorite book? What is a book? 



What is your favorite food? Sushi 



If you could visit 1 place on Earth for 24 hours, where would you go?  That really big warehouse in the end of “Indiana Jones.” I would open those crates. I always wanted to know what was in there!   



What is a personal tidbit of info you would like to share? Boxers or briefs…neither! ;) 

Posted by: syrenam

The Evolution of a Painting

Jul 31, 2013

When people are purchasing items in the marketplace, they are looking at the finished goods. They will admire the art on the product, but never stop to think about where the art came from.  Licensing art is such a fascinating industry because we ALWAYS think about where the art came from.  It is our job to help the artists make images that will work for each manufacturer and eventually become a finished good!


We thought you might be interested in seeing how one of our painters, Karen Middleton, will transform her idea into a finished good!


Step 1: The artist comes up with an idea for a new piece.


Step 2: Rough Sketch.


You can see that Karen has sent a rough sketch of "firemen pets" (dogs and cats) to show the general idea of what she would like to paint. The agents provided her with feedback of ways to make the image more marketable.



Step 3: Revised Rough Sketch



You can see that Karen made the requested revisions. Then the agent gave the “thumbs up” to begin her color sketch.



Step 4: Review Color Sketch



The ALI team suggested a few more "tweaks" and then she will be "OK" to begin painting this image.


Stay tuned to see the final product!


If you are one of our artists and would like assistance with your creative process, contact the art director, Zoe Anderson. If you are not signed with us, but would like a portfolio review, click here to learn more!  

Posted by: syrenam

Rescue Pitbull "Steals Your Heart"

Jul 30, 2013

At ALI, we love hearing stories with happy endings. This time the happy ending was close to home, which makes the story even better!


Meet Scarlet.


She is an adorable 2 year old Pitbull who was rescued right here in VT. You can see her looking good, rocking her stylish new "Steal Your Heart"  Dean Russo collar! You should order one of his fun and funky collars for your favorite pet!


 To learn more about Dean’s products, take a look at his website. To learn more about licensing Dean’s art, contact us


Posted by: syrenam

Staff in the Spotlight- Week 1!

Jul 29, 2013

Have you ever been curious about who you are working with here at ALI? Do you want to match a face to the e-mail address? We know you do... 

This is the first installment of our "Staff in the Spotlight" series so you can get to know all of us!  

 Want to learn more about our CEO, Jack Appelman? Having been in "the business" for nearly 30 years he is well known in the art world and he has the best stories about the industry! Check out his uncensored answers to our questionnaire below.  

Staff Spotlight Questionnaire 


1.    Name: Jack Appelman 

 2.    Title at ALI:  CEO 

 3.    What does your job require you to do?  I coordinate “the troops,” recruit talent, and make sure we are very competitive.   

4.    What is your favorite genre of art/What kind of art inspires you? Photo Realism is my favorite. Abstract like Jackson Pollock inspires me. 

5.    What is your favorite trade show to attend? (Or what trade show would you like to attend)? Surtex is my favorite- it does really well for us. I would like to attend the licensing show in China because the market is going there!  

6.    What ALI artists do you think are artists to follow (choose 4)? Fiona Stokes-Gilbert, Color Bakery, Anderson Design, and Brian Rubenacker.   

7.    Where did you grow up?  Queens, NY 

8.    What is your family like? All grown up! I have 3 boys and 1 girl…1 grandchild and one on the way!  

 9.    What do you do in your free time? Garden, woodwork, play tennis, and read.

 10. What is your favorite movie/TV show? Favorite movie= Apocalypse Now. Favorite TV show= Duck Dynasty or Big Bang Theory  

 11. What is your favorite song? “Someone like you” by Adelle

 12. What is your favorite book? “Happy, Happy, Happy” by Phil Robertson

 13. What is your favorite food? Lobster 

14. If you could visit 1 place on Earth for 24 hours, where would you go? Tangier/Moraco 

  15. What is a personal tidbit of info you would like to share? I am a very shy person and I prefer to be with my family/wife to just relax!



Posted by: syrenam

Portfolio review service for new artists!

Jul 18, 2013

In order to be a successful licensed artist it is essential to have a complete understanding of how your art can fit into the commercial art world. Since many artists are not familiar with the ever-changing licensing world, we now offer a fabulous service to artists: a portfolio review! 

With an art critique, you will receive an unbiased interpretation of how the market place will view your artwork. Our knowledgeable team will review your portfolio and provide you with a detailed critique of your artwork including its relevance to the current market place, allowing you to find your niche. 

Despite the negative connotations with the word "criticism," our goal is to help you grow as an artist. We answer the question “what do they see,” rather than answering the question of “what do you see?” Allow our team of experts to help you understand what potential buyers may or may not be looking for.

To request a Portfolio Review, please send a check or money order (made out to Art Licensing) for $39.95 to the Artist Critique Committee. You can also make a credit card payment over the phone. Please allow a two-week lead-time for this review to be completed.





Posted by: syrenam

We are home from fabulous Las Vegas!

Jun 28, 2013

For over 30 years, the Licensing Expo in Las Vegas has been the meeting place for the biggest names in the industry and this year was no different than the rest! The Art Licensing Team is super excited to report that this show was a success for us again this year. We were very busy all three days- meeting with our artists, current customers, and some new faces.

Throughout all of our meetings, we received positive feedback about the artwork our artists have worked very hard to produce for us. Our visitors enjoyed the large selection of artwork we provided. We tried to update our facebook page from the show so our fans could see pictures each day! Take a look so you can see all of the pictures we shared! We were very excited that some of our west coast artists could make it to the show. Dennis Lewan was kind enough to bring his latest original painting for us to display at the show! We also had the pleasure to spend time wtih Apollo and Fiona Stokes-Gilbert! We loved getting to see the people behind the amazing pieces of art- espeically so we could give them our latest "wish lists" in person! 


We are glad to be back in the office because we came home with a large “To-Do” list of contract requests as well as new art requests! 

Posted by: syrenam

Attention Animal Lovers!

Jun 26, 2013

All of you animal lovers will be excited to know that you can now purchase Ken Bailey's art on pillows! They are a perfect accent to your favorite room or a wonderful gift for your favorite fellow animal lover! 

Ken Bailey’s art appeals to people who appreciate the graphic form and historical connotation, but also attracts animal lovers who share an emotional connection with his pieces.  His goal is not to paint a representational portrait, but to portray a deeper emotional connection that makes people laugh- reminding them of a loved friend.




To view Ken's portoflio, click here.

To purchase these fun pillows, click here!  

Posted by: syrenam

Surtex . . . What a Success!

May 28, 2013

Surtex 2013 was a great show for us (and our artists)! We were very busy everyday- meeting with our artists, clients, and some new faces who all seemed really excited to work with our group!

We got positive feedback about the artwork our artists have worked very hard to produce. A show like Surtex can be a visual overload, so we familiarize ourselves with our prolific archive so clients can see exactly what they are looking for. We have found many of our clients are excited to work with us because we have such a large selection of artwork and we can guarantee the quality of work produced by our artists.

We have come back with a laundry list of contract requests, new art requests, and general feedback about our art. A lot of the insight we received from our customers is similar to that of the Atlanta Gift show that took place in January. People were requesting patterns like chevrons, ikats, and geometric shapes. We also had some new requests for more motivational quotes with fun colors and backgrounds and many requests for imagery with bright, bold, primary colors.  

Next up, the International Licensing Expo in Las Vegas!  June 18, 19 and 20.  See you there!

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ALI is attending the Atlanta Gift Show this January!

Dec 12, 2012

Art Licensing International will be at the AmericasMart Atlanta Gift Show this January!  We will be  there the 10th, 11th, and 12th walking the show to bring our latest and greatest art to show our customers! Our artists have very been busy creating new work for everyone to see! We will be presenting new images from artists like Pat Yuille, William Vanderdasson, Color Bakery, Jennifer Nilsson, Jenny Newland and many more. Here's a sneak peak of what will be shown!

We are looking forward to connecting with you in Atlanta.  Please send an e-mail to Courtney or Syrena to schedule a time that works for you.  It's going to be a very busy 3 days, but we can't wait.  We hope to see you there!



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